I’ve been with Tavisca all of two months. To be utterly pedantic, I didn’t know what travel technology meant exactly. I loved traveling. I was pretty non-dummy with technology. This would be a piece of cake.
Not so much. One week in, I heard my colleagues use big, never-heard-of words, like “Templar” and “Synchron” and “Vexiere”, and they sounded like Transformers-ish robot names to me. This job was getting cooler by the minute. I sat through a couple of demos, expecting some big machine-buddies to show up. Guess what? NO ROBOTS!!
So, I thought, before any of you go out there with the same notion, I better put down in layman’s terms what exactly travel-tech solutions encompass.
I trust that all or most of you have used an online portal for booking your travel, be it via air or rail, or even a room in a hotel. You enter your destination details and the dates, and voila! You have several pages worth of options to choose from. No, they’re not gifts to us from “Heaven”. People on earth – geekazoids, to be precise, have actually sat down and built and coded this awesomeness into being.
It is travel technology that has revolutionized the way we book our travel today, right up from the point of wondering where to go, down to the very last detail of what breakfast to opt for in the hotel we’ll be staying at. Organizations that provide travel technology solutions enable portals with search-engine & booking functionalities that lay emphasis on ease-of-use and a refreshing UX. Not only do they provide this functionality that is so visibly obvious to the end-user, they also offer back-office solutions, enabling portal owners to generate, create, and access reports that go on to form the essential building blocks of any travel business. That’s not all. Ever wondered if there was a super-computer hidden somewhere on an island with an unending supply of electricity that miraculously maintained a database of every flight, hotel, and activity across the globe? I know I have! Again, sparing you, that is not the case.
“Travel technology” ensures integration with the world’s largest suppliers and their global inventories, giving real-time access and fares to the end-user at the click of a button. These suppliers generally tend to offer everything under the sun, if everything under the sun included flights, hotels, cars, and holiday activities. Moreover, the more-recent advances in travel technology also enable each and every portal to build a network of their own affiliates. These affiliates would have their own individual mini-portals, all under the umbrella of this one large Mama-portal. Not only do they provide support for “affiliate networks”, they also ensure that each affiliate can have their own mini-portal customized to look exactly like the Mama-portal wants them to look; right down to deciding which widget goes where.
These are, in a nutshell, some of the major aspects that travel technology encompasses. Oh wait, I still haven’t told you what all those Transformer-ish names mean! Well, just spend a few minutes on the tavisca website and all shall be revealed. Alas, as is the case with technology, there may have been significant advances in this field since I sat down to write this article, all of fifteen minutes ago. When I do learn of them, however, I shall be back with another post. Until then, I bid adieu.
N.B: This post was written by Wafa Haji, an Account manager with Tavisca Solutions.